小米公司简介英文版一览:
Xiaomi, a Chinese electronics company founded in 2010, is often regarded as the Apple of China. It became the world’s most valuable “unicorn”独角兽企业 in 2014, with a private valuation of more than US$46 billion.
Though it is best known for low-cost, value-for-money物有所值的 smartphones, Xiaomi is not merely a smartphone manufacturer. It has been aggressively building an ecosystem生态系统 of smart connected devices, including: smart TVs, air purifiers, sports cameras, VR devices, drones无人机, and even smart rice cookers.
Xiaomi became China’s largest smartphone brand in 2014. It attracted a lot of first-time, young, tech-savvy 热衷高科技的consumers due to its inexpensive pricing, highly customizable smartphone, and fan-based marketing. It rejected brick and mortar实体零售店 retail stores, traditional distribution channels, and conventional advertising.
Instead, Xiaomi utilized a unique and innovative way to engage its consumers with its “geeky” brand positioning极客品牌定位. It leveragedl利用 online user communities, social media, flash sales, and online-to-offline (O2O) events which hyped consumer expectations.
The company ensured customer satisfaction by incorporating user feedback to make frequent software and features updates. As a result, Xiaomi created a sticky fan base, known as “Mi-fans.”
小米公司待遇怎么样?
“小米公司待遇不错,月薪10000元,年终奖2000元,五险一金,有社保和住房公积金。公司有薪酬晋升制度,但透明度不高。工作时间长,周末不加班,年假有5天,但基本没有机会休完,双休基本没有机会。培训体系较差,内部拉帮结派、站队严重,对职业帮助有限。
上一篇: 世界微速讯:仙佑膏药积极应对市场变化,实现品牌稳健发展
下一篇: 最后一页
所有文章、评论、信息、数据仅供参考,使用前请核实,风险自负。
Copyright 2013-2020 高陵经济网 版权所有 京ICP备2022016840号-34
联系邮箱:920 891 263@qq.com glxcb.cn All Rights Reserved